In the ever-evolving world of hip-hop, B/Hard is emerging as a true trailblazer. Hailing from New Delhi, this 28-year-old artist is making waves in the music scene with his innovative approach to rap and R&B. With hits like “Run Up” featuring Doperman from his debut album Straight Outta Nowhere (S.O.N.), released in February 2024, and his solo tracks “Telepathy” and “Switch Up,” B/Hard is proving that he’s not just another local artist but one with a vision for global recognition.
B/Hard’s music stands out for its unique fusion of international appeal and Indian flair. Breaking away from the norms of the Indian music scene, he blends futuristic beats with bold lyricism, carving a niche that resonates with audiences across borders. His ability to balance rap and R&B genres showcases his versatility, making him a standout in a competitive industry.
What makes B/Hard’s journey even more inspiring is his transition from a lawyer to pursuing his passion for music full-time. While he had a stable career in law, it was his unwavering passion for music that led him to take a leap of faith, leaving the legal world behind. His determination to chase his dreams is evident in the quality and depth of his tracks, which carry an energy that combines gritty lyricism with polished production.
B/Hard not only received support from his friends at Blue Turtle Entertainment but also played a crucial role in shaping its direction in the hip-hop scene. His vision and ideas were instrumental in defining the company’s goals and strategies, laying a solid foundation for its growth. Today, Blue Turtle Entertainment manages various artists, continuing to thrive in the music industry with B/Hard’s early influence and guidance as a cornerstone of its success.
Behind the scenes, He Collaborates closely with his childhood friend and producer, Smoxe Dawg, who played a significant role in shaping the sound of his debut album. Their partnership has been instrumental in creating tracks that are not just local hits but have the potential to make waves on a global scale.
2025 is shaping up to be a massive year for Him. He recently opened for 21 Savage at the Indian Sneaker Festival on February 1st, a performance that solidified his rising status in the international hip-hop circuit. Additionally, fans can look forward to his highly anticipated second album, set to drop this summer, which promises to further push boundaries and elevate his unique sound.
With his ability to rap predominantly in English, He is targeting a much broader audience, further positioning himself as an artist with global ambitions. If you haven’t yet experienced B/Hard’s music, now is the time to dive in. His genre-defying approach is reshaping the Indian music scene, and his tracks are destined to resonate far beyond the borders of India.
B/Hard is here to stay, and his journey as a pioneering artist is just getting started.
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